Publisher + Platforms Solutions

Prove media value and maximize ad revenue.

IAS Tile 2 Publisher
Campaign Creation Integration with Google CM 360 Getting Started Guide

This article includes an overview of IAS's Automated Tag solution with Google Campaign Manager (CM) 360, including automation of partner settings and key benefits for advertisers and publishers.

Aug 17, 2023

Tag Manager - Site-Served Pixel Instructions

Tag Manager step-by-step site-served pixel instructions.

Apr 6, 2023

How are IAS Tags Structured?

This article details tag structures and examples for IAS Display Tags and IAS Video Tags.

Mar 7, 2023

Unified Video Pixel (UVP) Macros

Unified Video Pixel (UVP) macro chart with a list of parameters and their descriptions.

Sep 13, 2022

Campaign Monitoring Pixel Capabilities

Information on Campaign Monitoring Pixel capabilities for both display & video (Open Web, In-App, CTV).

Jan 3, 2022

Troubleshooting and QA'ing Automated Tags

Information on troubleshooting and QA'ing Automated Tags, including video tags in ATW and Display & Video 360 (DV360).

Jan 3, 2022

Media Partner Profiles

Information on Media Partner Profiles (MPPs) and how this affects you.

Featured Articles

  • Publisher Metrics Glossary

    This article provides metrics descriptions including: Ads, Rates, Invalid Traffic, Bots, Video, Group M, Publicis, Blocked Reasons, Blocked Risk Categories, Exposure, Out of View Reasons, Failure Reasons, & Failure Risk Categories.

  • Publisher Video Tutorials

    Video walkthroughs for the Publisher Dashboard, Report Builder, and the Reporting Dashboard.