Advertiser + Agency Solutions

Make every CTV Impression count with this walkthrough guide. Includes information on: Measuring what matters on CTV, Protecting against Fraud, Gaining insights into Viewability, CTV Dashboard and Reporting, Automated Tag, and Site-Served Tag Wrapping.

Guide on how to wrap tags including: Manual Tag Wrapping, Non-Standard Tag Template, Automated Tag Wrapping, Self Service Site Mapping, and FAQs.

Media partner guide that includes: Add media partner to campaign, Set default media partner settings, Auto-add media partner (Automated Tag), Site mapping manager, Re-map an existing mapping, and Media partner status definitions.

Information on Programmatic Reporting & Dashboard overview, including: Optimization Tools, Reporting Dimensions, Macros, Best Practices, and Programmatic video tags in DCM & DV360.

The Audio overview includes: Challenges for Marketers on Digital Audio, Holistic Audio Media Quality Solution, MMT Solution for Audio, Spotify Brand Safety Solutions, Podcast Classification Demo, and Roadmap.

IAS getting started guide for clients, including information on Campaign Management, Tag Wrapping, Data & Reporting, and Products Activation.

This deck contains tips and tricks on how to handle tagging and macros for CTV.

Describes IAS coverage across open web and social platforms, also includes snapshots of solution coverage.