Advertiser + Agency Solutions

Verify and activate campaigns everywhere it counts.

IAS Tile Agency
TikTok & IAS Viewability & IVT User Guide

This user guide includes steps for activating TikTok with IAS OMSDK Measurement and Video Level Brand Safety & Suitability.

Nov 14, 2023

How to activate Snap Integration

Instructions on how to activate a Snap integration and a list of what can be measured.

Nov 14, 2023

YouTube Dashboard - Brand Safety & Suitability

This article provides guidance on the YouTube Dashboard, a dashboard focused on customization and visualization of Brand Safety & Suitability data.

Nov 6, 2023

Facebook Dashboard

This article explains how to use the Facebook Dashboard to optimize and improve performance in your Facebook campaigns, and to download simple reports.

Nov 3, 2023

Proprietary Platforms Activation Guide

Follow this step-by step guide to Map and pre-map your PMI campaigns to IAS campaigns.

Oct 30, 2023

Criteo Customer Activation Guide

A Criteo customer activation guide including: Product Overview, IAS Activation Process, Tag Example, Criteo Setup (Managed Service), How to Pull Reporting as an Advertiser, and Frequently Asked Questions.

Sep 25, 2023

Proprietary Platform Mapping Video Tutorial

This video walks you through how to map your proprietary partners, including Facebook, YouTube, Twitter, Verizon Media, Spotify, Snapchat, and Pinterest.

Sep 6, 2023

Map and Pre-map your PMI Campaigns

How to map and pre-map your PMI Campaigns to IAS Campaigns.

Sep 6, 2023

Facebook Metrics Glossary

Facebook report metrics definitions for Viewability (Display and Video).

Sep 5, 2023

How to activate Pinterest Integration

Instructions on how to activate a Pinterest integration and a list of what can be measured.

Aug 17, 2023

YouTube Brand Safety Reporting Getting Started Guide

This article provides a guide on YouTube brand safety reporting in IAS Signal, including dashboard details and metrics glossaries.

Aug 9, 2023

IAS Metrics Support by Media Partner

The following tables show which metric categories are available for media partners by inventory type.

Aug 1, 2023

How to enable Third Party Measurement for a YouTube Campaign

This article provides instructions on how enable Third Party Measurement for a YouTube Campaign.

Jul 31, 2023

How to activate Spotify Integration

Instructions on how to activate a Spotify integration and a list of what can be measured.

Jul 27, 2023

How to activate Twitter Integration

Instructions on how to activate a Twitter integration, including a list of what can be measured and campaign objectives.

Jul 27, 2023

Anzu Viewability and Invalid Traffic Measurement Customer Activation Guide

IAS and Anzu partnered to provide Viewability and Invalid Traffic measurement for Anzu's video and display inventory on in-game ad inventory.

Jul 17, 2023

YouTube Activation for IAS Measurement + FAQ

This article provides YouTube step by step activation for IAS measurement, and answers frequently asked questions.

Jul 6, 2023

Netflix Customer Activation Guide

A Netflix customer activation guide including: Overview, IAS Activation Process, Reporting in IAS Signal - Dashboard Overview, and Frequently Asked Questions.

Apr 24, 2023

YouTube Total Media Quality: Brand Safety and Suitability

Brand Safety and Suitability Guide for YouTube Total Media Quality, includes: changes to reporting and understanding new metrics.

Mar 2, 2023

View the PMI Campaign Summary Page

Shows where to find the PMI Campaign Summary page in IAS Signal and what the page looks like.

Sep 21, 2022

Facebook Offerings Video

Video walkthrough of IAS Facebook solutions, the history of our partnership, how IAS helps you cut through the noise, and a look at the IAS Signal Facebook dashboard.

Sep 20, 2022

YouTube Brand Safety - Dashboard Data Tables

Shows where to view YouTube brand safety reporting in the data tables on the 'Overview' and 'Brand Safety' dashboards in IAS Signal.

Sep 19, 2022

PMI Alerts - Example Setup

Example of how to setup a PMI Alert in IAS Signal with set-by-step instructions.

Aug 24, 2022

PMI Partners - Add to Campaigns

This article includes information on how to add PMI (Partner Measurement Integration) Partners to your campaigns in IAS Signal.

Jul 19, 2022

O&O Viewability & IVT Measurement on LinkedIn Customer Guide

Customer guide to activating our LinkedIn measurement. Includes a product overview, advertiser benefits, product snapshot, steps to getting started, and frequently asked questions.

May 31, 2022

Partner Measurement for Snapchat, Pinterest, Facebook, Twitter, YouTube, and Verizon Media

Instructions on how to generate and download an integration pixel for various partners with Tag Manager.

Apr 26, 2022

YouTube Data Tables - Brand Safety and Viewability Invalid Traffic

Explanation of YouTube data tables in IAS Signal, including Brand Safety data and Viewability/Invalid Traffic data.

Jan 4, 2022

YouTube Brand Safety Dashboard Cards

Descriptions of the YouTube brand safety cards available on the 'Brand Safety' dashboard in IAS Signal.

Jan 4, 2022

Media Partner Profiles

Information on Media Partner Profiles (MPPs) and how this affects you.

Featured Articles

  • Advertiser Metrics Glossary

    This article provides definitions for most metrics found on the main IAS Signal dashboards (Overview, Quality Impressions, Viewability, Invalid Traffic, and Brand Safety) and Report Builder. For Facebook Report and additional metrics, see the articles in the side panel.

  • All Agency Video Tutorials

    This page displays all the video walkthroughs including how to use the IAS Signal Overview Page, Campaign Management Platform, Tag Manager, Report Builder, Quality Impressions™ Dashboard, & List Manager.